QuikTrip plans to open at least 80 new stores this year, the company announced, continuing a growth pace that has become familiar for the Tulsa, Oklahoma-based retailer. If QuikTrip hits that goal, it will have grown at roughly the same rate as it has over the past few years: the chain went from 972 stores at the start of 2023 to 1,039 at the start of 2024 and 1,118 to begin 2025, according to NACS data — a jump of more than 23% since the start of 2023. The news follows QuikTrip’s opening of its 1,200th location earlier this year, in the Atlanta metro area, marking the retailer’s 181st store in Georgia, its second-largest market behind Texas.

QuikTrip has now rolled out its new Generation 4 (Gen 4) prototype, signaling a shift back toward enhancing its core convenience store model after years focused on large-format travel centers. The first Gen 4 location opened in April in Broken Arrow, Oklahoma, introducing a roughly 6,300- to 6,400-square-foot format — about 1,000 square feet larger than its prior Generation 3 (Gen 3) stores, which typically range from 5,200 to 5,500 square feet — designed to improve layout efficiency and overall customer flow. Additional Gen 4 stores have since opened in Wichita, Kansas, and Joplin, Missouri, with more planned later this year in Tulsa and Crestwood, Missouri.

A major driver behind the Gen 4 design is an expanded focus on foodservice. The QT Kitchens platform features a kitchen roughly twice the size of a standard location, along with a dedicated pickup area for mobile and quick-order customers. This aligns with broader industry trends, as convenience retailers continue prioritizing made-to-order and grab-and-go offerings to increase margins and drive repeat traffic.

The updated prototype also incorporates physical and operational upgrades, including a more open store layout, glass vestibule entry, and expanded storefront windows. These enhancements are intended to create a more modern retail environment while improving visibility, circulation, and employee efficiency.

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